If the typical Indian business owner thinks the much talked about smartphone revolution does not concern their business then they should think again. Given the rapid growth of the smartphone market, it is only a matter of time till Indian consumers get their hands on one of the new generation mobile phones. This presents a great opportunity for Indian small businesses that know how to capitalize on this trend to gain competitive advantage. read more
I was asked to give the opening keynote at The World After Advertising conference in Düsseldorf, Germany, back in November 2010; where I presented a PoV on the future of advertising and the digital landscape – focusing heavily on user experience driven by data & technology.
The keynote covers relations between people and brands, the evolution of the digital consumer, the evolution of technology and how it changed us, an introduction to contextual computing, adaptive experiences, the Internet of Things, and a few predictions for the next 5 years. read more
I love apps on my mobile devices. Some might argue I have an app addiction with literally 15 to 20 apps being bought a month between my iPhone, HTC Desire, and my iPad. Since apps are reviewed by the app stores I don’t worry about my devices crashing and if I don’t like them they’re easy to uninstall so I’m always to try out apps by businesses and brands a like. In fact it’s pretty normal fair these days for brands to be creating apps and games and distributing these (typically free) brand experiences through the app stores. In fact I find they tend to make their way into almost every digital pitch these days. read more
At its Open Innovation Experiment, Swedish software technology and design company TAT (The Astonishing Tribe) released a spectacular video showing a glimpse of possible screen technology of the future. They predict that we will have malleable screens, screens that are built into mirrors connected with Wi-Fi, e-ink touch screens and several others that can only be imagined at the moment. read more
BTW, one thing no one is talking about yet is Places within the Graph API. You can query recent checkins by users, pages, places: GET https://graph.facebook.com/[place/Page/user_id]/checkins
That alone is SO powerful! read more